Ed Bott points to a post at Inside Office Online where they discuss the decision to change the name of Office 2007 to "The 2007 Microsoft Office system", complete with a small 's' in the title. What the heck are they smoking over there? This official name has held true since the days of Office 2003, oops, I mean The 2003 Microsoft Office system, but Microsoft did not try to hold publication's feet to the fire about it. Apparently that will now change, as Microsoft attempts to rebrand Office. Ed is right on with his prediction that this initiative will go nowhere. I'd like to add that this is an example of Microsoft's branding people simply throwing away money. Microsoft product naming fiasco continues
Ed Bott points to a post at Inside Office Online where they discuss the decision to change the name of Office 2007 to "The 2007 Microsoft Office system", complete with a small 's' in the title. What the heck are they smoking over there? This official name has held true since the days of Office 2003, oops, I mean The 2003 Microsoft Office system, but Microsoft did not try to hold publication's feet to the fire about it. Apparently that will now change, as Microsoft attempts to rebrand Office. Ed is right on with his prediction that this initiative will go nowhere. I'd like to add that this is an example of Microsoft's branding people simply throwing away money. Reader Comments
(Page 1)2. Exactly when was Microsoft Office a weak brand?
Posted at 6:28AM on Jul 7th 2006 by Grant Hutchins
1. What's going on in Microsoft with the marketing department ??
Now to add more confusion and to follow...
Posted at 3:53AM on May 24th 2006 by Fish